A photograph speaks volumes to the viewer. A good photograph can boost sales, strengthen customer relationships (as they feel more a part of your farm with good images that tell an effective story), and increase the perceived value of your flower farm. A poor or non-existent photo can do the exact opposite. Learning to take […]
Learn the basics of growing ranunculus in high tunnels, including high tunnel best practices, variety selection, the pre-sprouting process, transplanting, crop timing, spacing, pest and disease management, along with tips and tricks for producing ultra-high quality large blooms with long stems. Jenny Marks is owner of Trademarks Flower Farm, located in the Finger Lakes Region of […]
Drs. Becot and Inwood conducted a study about how farm families balance children and work. Having heard from over 860 farm families from 47 states, the authors are now generously presenting this webinar about their research results to the members of the ASCFG! Come hear about how farm families around the country are navigating taking […]
Join us for the October 2023 Ask an Expert presentation on branding and logo development! Jan Trent will share the basic steps flower farmers can take to develop and assess designs in order to develop a strong logo for their business. The steps would include how to prepare a creative brief, how to approach assessments […]
A Flower Farmer’s Guide to Growing Lilies For decades, lilies have been top-selling cut flowers thanks to their long-lasting blooms, year-round availability, and a wide variety of fantastic, vibrant colors. Today, their popularity among cut flower growers is on the rise too. Because lilies are an easy-to-grow, affordable crop that is not particularly labor-intensive. In this webinar, industry pro Henk Onings, […]
Join us for the November 2023 Ask an Expert session, taught by Alison Kutz of Sound Horticulture. Three major threats to flower production are Aphids, Thrips, and (especially in the East) the Japanese beetle. This presentation will cover early detection and treatment of these pests, and how to handle in the least toxic manner. Since […]
Save the Date! Monday, December 4, 3:00 p.m. -- 6:00 p.m. Eastern Part I of II Webinars The ASCFG is delighted to announce an opportunity to connect with agricultural and cut flower vendors in the upcoming Zoom-based webinars, “What's Store for '24.” ASCFG members are invited to attend these complimentary webinars, during which vendors will […]
Save the Date! Tuesday, December 5, 3:00 p.m. — 6:00 p.m. Eastern Part II of II Webinars The ASCFG is delighted to announce an opportunity to connect with agricultural and cut flower vendors in the upcoming Zoom-based webinars, “What’s Store for ’24.” ASCFG members are invited to attend these complimentary webinars, during which vendors will […]
For the December 2023 Ask an Expert webinar, Rebecca Kutzer-Rice of Moonshot Farm will present on the recent installation of a geothermal heating system in a greenhouse on her cut flower farm. Rebecca will provide an overview of the funding, installation, and maintenance associated with the new greenhouse, and share recommendations for starting the process […]
Join the ASCFG for the January 2024 Ask an Expert session led by Emily Watson of Fernabelle Acres! In this session, Emily will share her experiences in pursuing a farm ownership loan with the Farm Service Agency. Loan applications can be a long, slow, and frustrating experience, and Emily shares that, "The process is not […]
Join the February 2024 Ask an Expert session for an exciting presentation by Ellen Frost, renowned florist! This session will dig into the nitty gritty details of pricing, touching on such topics including variety selection, availability lists, approaching florists, bunch sizes/stem length, and more. More details to come! Ellen Frost is the renowned florist of […]
Part of the Flowers are Serious Business webinar series, "Happiness Is Pivot Tables: The Spreadsheet Skill You Didn't Know You Needed" is an exciting opportunity to level up your recordkeeping skills as a business owner. Please note that this webinar series is only available for ASCFG members. If you are interested in learning more about […]
